Monday, October 24, 2011
Editing; Advertisements
We have been focusing on editing in this class (well it is an editing class so it makes sense why) but we have focused on magazines or newspapers but what about for advertisements. Are there editors for advertisements, such as a final person who overlooks at ads and then finalizes it, what if the ads are controversial? One ad I am talking about is the new Dr. Pepper 10 commercial. This ad is about the new Dr. Pepper with only 10 calories per can. The ad takes place as if in an action movie and the main character says to the audience women get bored of this and don't like these movies, just like they don't like Dr. Pepper 10 because it's for men. The end of the ad says NOT FOR WOMEN. I find this interesting, if someone was editing this ad would they choose that piece of work because it's controversial or not? Too me this is unique
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